Graphic Design is the technique and art of visual communication. Designers use text, pictures, and graphics to create an image or idea that helps a person, group or organization achieve a specific goal. Graphic designers come from many disciplines with varying degrees of skill; they might work in fields such as advertising, computer software, children’s books, environmental design, or fashion design. The field’s primary focus is creating images that are informative but also striking in order to communicate a message clearly and effectively about their subject to the consumer. Settings for graphic designers vary widely depending on their individual interests and expertise; by nature, graphic designers must be flexible in regard to where they work.
Industry Outlook of Graphic Designing
Since this business is anticipated to expand as demand for graphic design rises, the “industry outlook of graphic designing” is likely to improve more in the coming years. The popularity of typography and artwork has grown steadily since 2008, increasing by 32% annually. Consequently, there are more employment opportunities in prestigious companies. These businesses have internal design teams that they can contact for assistance with particular tasks. Additionally, businesses are beginning to understand the importance of content development for marketing and social media initiatives. Brands should be active on platforms like Facebook, Pinterest, Instagram, and Twitter. This is why even large companies with social media managers and marketing agents are finding the need to hire graphic designers.
Skills Required to Become a Graphic Designer
The list below includes some of the skills that designers require in order to produce professional results and keep their jobs secure. Many of these skills are things that a graphic design student would need to master, as well.
- In-depth software Skills:
You need to know in-depth knowledge of the software that is used in graphic design. This includes knowing the difference between vector and bitmap images, how to save artwork for reuse, and why it’s important to use a program such as In Design for more sophisticated work. Basic knowledge of Photoshop allows you to do simple edits, but it is not the best choice for most design tasks. All these software skills can be gained from graphics designing courses. There are several trusted institutes that are providing graphic design courses in Kolkata.
- Business Skills and Marketing Skills:
To be a graphic designer, you first need to understand the business side of the field. This means learning about finance and accounting, marketing strategies, and sales skills. You will also need to understand how your designs fit into the company’s overall marketing plan and how they can be used to improve business and sell goods or services. These skills aren’t just important for those in corporate positions; they apply to anyone who wants their designs viewed by the public.
- The Concepts of Typography:
Graphic designers need to understand how type works. The proper use of typefaces will help make good designs look better. An understanding of serif, sans-serif, and mono-space typefaces will help you design readable and attractive layouts. The information provided here on how to use type can apply to other types of design as well.
- How to Draw:
Many graphic designers today learn how to draw because it’s an important skill for a designer to craft the appearance of their designs and illustrations. Whether you’re doing a logo, a magazine cover, or an illustration for book covers or other publications, drawing is a vital skill to have. Knowing how to draw things like trees, buildings and landscapes help your work come across as more professional.
What is the Salary Prospect for Graphic Designers?
An entry-level graphic designer typically makes Rs 1,23,400. An average graphic designer makes Rs 3,47,800 per year (or Rs18,840 per month, absolutely on the amount of experience you have). The biggest salary is up to $8,50,000. Your salary will vary depending on your level of experience and the sector you work in.
Working as an employee, a freelancer, or opening your own business are just a few of the numerous alternatives available for those interested in this subject of graphic design. You will undoubtedly find benefits with each decision, just as in any other form of career, so pay special attention and enter this field with the necessary qualifications.
How to Break into the Industry as a Skilled Professional?
Look no further if you want to work as a graphic designer but are unsure of where to begin. The first step in becoming a graphic designer is to have some formal training, which is where graphic design comes in handy. There are several graphic designing courses that will teach you the fundamentals of design which is really important. There are several reputed and trusted institutes that are providing graphic designing institutes in Kolkata, that would assist you in terms of gaining in-depth skills.
