Top Influencer Marketing Agencies in India
Brands struggle to navigate India’s vast influencer marketing scope. And this time, it’s not about a crowded market. The real challenge? The problem is with finding and working with quality over quantity influencers. Evidently, this is a common problem that lots of businesses are facing in trying to increase their brand visibility and engagement in the most effective way possible.
And this is where top influencer marketing agencies in India come into the picture. Such agencies are expert in rubbing the elbows of A-list influencers and businesses while creating to-the-point, high-impact campaigns perfect for B2B favours. They bridge the gap between great influencers and businesses, which ensures they link up with the right influencers to boost their market presence.
It has arrived to be the indispensable pillar in building brand strategy. Undeniably, these agencies remain a pivotal part of influencer marketing, continuously adjusting to new consumer behaviours and technological advances. The era when business entrepreneurs had to hire agencies for propelling their band into the spotlight has now been advanced with the stepping up of these agencies. According to EY, – with the change of time,75% of brands have started considering the tool of influencer marketing for boosting their marketing strategy.
The gates are now opened to the epicenter of marketing, where standing out plays a more crucial role than just great content for which influencers are ready to leverage their brands with credibility, innovativity and acquiring trust. An influencer marketing agency offers their solutions to clients across the world in all the media platforms like Instagram, YouTube, snapchat etc.
As per Statista, the market was valued at over 12 billion Indian rupees in 2024. With influencers becoming vital channels for businesses, it is expected that the influencer marketing market of India will foster with an amount of 28 billion Indian rupees by 2026.
How Influencer Marketing Agencies Ace Brand Growth?
The time has arrived where there is no need of keeping your marketing department engaged with cold calling influencers, getting lost in mail spam folders or convincing influencers for partnership when it can be done through an agency in a blink of an eye. They can streamline it in the simplest manner making it cost effective and feasible for the brands.
Whether it is about dealing with payment hassle, these influencer agencies are goal oriented to follow up with the tasks constructively. Through social media, influencers can sway those on the fence, as well as convert plenty of followers because their opinion holds plenty of value. Knowledgeable agencies can embed influencer-marketing campaigns with the most important markers for you to accurately track management.
Researching reliable influencer agencies who follow your mission can be a bit challenging. The below information has been narrowed down in order to help you in discovering your perfect agency partner.
Here are the five magic sauces; top leading influencer marketing agencies to bolster your brand-
List of the Top Influencer Marketing Companies in India – 2024
1. GRYNOW
USPs
- 8+years of social media mastery
- 30k+ personalised influencer campaigns executed
- Comprehensive AI dashboard
- Trust of 1000+ Top-Notch Brands
- Multi-award winning agency
ABOUT THE AGENCY
Grynow is the top influencer marketing agency that becomes the first choice for brands seeking influencer-marketing services in India. Also, it strives to be the one-stop solution for marketing on YouTube, Instagram, LinkedIn, Facebook and Twitter by constructing personalised strategies.
However, the Agency specialises in forging connections between brands and influencers. Grynow boasts a team comprising experienced marketers, scriptwriters, strategists, and top influencer-marketing experts who are committed to developing unique, creative campaigns that leaves a real impact. It has also been awarded by Economic Times for the best influencer campaign in 2022.
Additionally, it also helps businesses to attract, engage and convert their potential customers by increasing their awareness, leads and sales through organic engagement advocating the company user friendly.
2. VIDZY
USPs
- Produced over 75 TVCs (Television Commercials), 50 CGI (Computer-Generated Imagery) videos, and 50,000 user-generated content (UGC) videos
- 8 years of industry experience
- Created 400+ digital ads.
- Over 100 premium tools to foster customer engagement
- Global presence
ABOUT THE AGENCY
Vidzy is a top influencer based video production company in India that offers excellent influencer marketing services. Hence, it stands at the forefront of visual storytelling, where every frame is a dedicated video production expert, strategists, scriptwriters, and digital connoisseurs are committed to producing content that resonates through the columns of the industry. They help in uncovering the voice where stories are not told but are vividly unfolded. It elevates the brand’s presence.
With the help of Vidzy, you can differentiate your brand in consumers’ minds in not more than 10mins.It involves the latest trends into video production services by constantly monitoring social media landscapes, technological advancements, and audience preferences. This unique blend of talents and commitment to quality and affordability make Vidzy the top influencer marketing agency in India.
3. UGC AGENCY
USPs
- 8+ years’ Experience in Executing Customised UGC Campaigns
- 30K+ personalised UGC Campaigns Executed
- 1000+ brands Trust Us for Their Influencer Marketing UGC campaign
- 300M+ content Creators & Social Media Influencers Trust Us
ABOUT THE AGENCY
UGC agency is a strategic partner in achieving unparalleled ROI and solidifying brand’s authenticity with the power of influencer-based user-generated content. It provides solutions, which do not just include reaching the audience but are also about captivating each of them. The key features of the top most influencer-marketing agency integrate raising brand advocacy, which further reflects on the authenticity and growth.
Putting the client first leads to the company’s success.UGC makes it simple for brands to prioritise consumers while obtaining user-generated content through UGC requests, management, collection, and sharing. UGC outperforms all other types of brand content in the eyes of 85% of customers.
It hooks individuals up with thousands of expert content creators. UGC videos are customised to reflect brand voice and are more affordable, hassle-free, and less time-consuming
4. IGYGrow
USPs
- 1,50,000+ social media influencers
- end-to-end service provider
- 1000+ brands trust
ABOUT THE AGENCY
IGYgrow aims to help brands understand the dynamics of social media and grow their respective channels/accounts in order to get prominence, money and authority. They aim to deliver the international scale and crucial insights which you need to succeed for. Bolstered with operative strategies, IGYgrow pledged to make the brand’s journey towards success easy.
However, at IGYgrow, they help you to pick out the most suitable equipment by taking in account your budget and goals for social media platforms like YouTube channels. The other key features, which make it as the top influencer agency are-
1. Leveraging the Realm of Instagram Analytics
2. To get shortcomings in strategies with Instagram Audit
3. To Enhance Your Content Strategy with the Help of YouTube Analytics
5. GRYNSTA
USPs
- 6+ Years of Experience
- 2 Lakh Influencers on Board
- 10,000+ Campaigns Executed
ABOUT THE AGENCY
Grynsta is a prominent influencer-marketing agency in India under the leadership of IIM and IIT alumni and experience accumulated through thousands of successful campaign executions. Because, it aims to capitalise on the strengths of every influencer to achieve our client’s goals. They also have successfully forged relationships with 2,00,000 + content creators and social media influencers.
Their experts have helped brands to achieve goals, including generating brand awareness, increasing sales, market penetration, traffic amplification, quality content generation, and many more. The campaign utilises the right influencers, promotional channels, content ideas and creative angle to attract, engage and convert brand customers. It also has 200 + brands from across the globe who trust the agency with their influencer marketing campaigns. In future, they are seeking to be on a mission to become the world’s number one influencer marketing brand.
TO SUM UP
Hence, this process continues to grow, influencer-marketing agencies are at the forefront of creative campaigns, utilising data-driven insights and creative content strategies to deliver measurable results for their clients. Their ability to move through the nuances of influencer partnerships and stay away from evolving trends underscores crucially in shaping the future of digital marketing.
GROW YOUR BRAND WITH THE BEST INFLUENCER MARKETING AGENCY IN HAND!
Also Read: Top Food Influencers in India
